If you have been wondering how to make money on YouTube in Nigeria, you are about to get in detail all the answers you need on this topic.
Making money online has become the new gold standard. A successful YouTube channel can be a source of passive income even if you continue to work a traditional job (i.e., Monday through Friday).
Making high-quality videos that are also original and uploading them to YouTube is an interesting and potentially lucrative method to make money online. Think back to the most recent time you looked through Facebook and try to estimate the number of videos that appeared on your newsfeed in a single day.
The reality is that people enjoy watching and engaging with high-quality video content on social media (this is the main reason why TikTok is one of the fastest-growing social networks in 2022).
YouTube is one of the most well-known video hosting websites on the Internet today. The website first went live in 2005. According to the statistics for YouTube that were compiled and published by Ominicore in 2018, more than five billion videos are watched on YouTube every single day across the globe. YouTube is the world’s second most popular social networking site, with over 2.1 billion active users on a monthly basis, behind only Facebook, which has over 2.9 billion active monthly users.
Making money on YouTube is fascinating, and if done properly, can be quite rewarding. Without further ado, let’s quickly show you how to make money on YouTube in Nigeria and from the comfort of your home too.
How to Make Money on YouTube in Nigeria
1. Monetize your Videos with Adsense ads
Adsense is the platform that lets people make money on YouTube, and Google is the company that offers this service. In reality, Google Adsense is the one that will pay you for your videos rather than YouTube. The placement of advertisements in your videos is handled by Adsense.
To begin, in order for your channel to be eligible for monetization, it needs to have at least 1,000 subscribers and at least 4,000 hours of watch time within the previous year. This policy, which went into effect at the start of 2020, is another way for YouTube to promote watch time instead of view count, which used to be its main focus.
Steps to enable monetization on YouTube
Once your YouTube channel has reached the required number of hours and subscribers, you can start making money from your videos, by enabling the monetization feature.
- Click on My Channel in the drop-down after you click on your icon in the top right corner of the screen.
- From this screen, click on YouTube Studio.
- On the bottom, left-hand side of your screen, click the option for Creator Studio Classic.
- Once you’re in the Creator Studio, click on Channel > Status and Features. Finally, in the box that says Monetization, click Enable.
After you turn on monetization on your YouTube channel, you can submit your videos to be approved for monetization. You will need to link a Google AdSense account to your YouTube account in order to earn the revenue that is generated from these ads.
2. Sell Online Courses: Make Money on YouTube in Nigeria
This is for content creators who provide their viewers with informational and instructional content. If you are educating the people who watch your videos on YouTube, then you are already taking advantage of a great possibility to generate money through YouTube.
Through the use of an online course, you can put your knowledge to good use by teaching your subscriber base a skill that is relevant to their needs. The viability of the topic might be supported by the areas of interest that have been expressed by your audience.
It is also possible to sell other types of digital products, such as templates, workshop events, ebooks, and so on. To get started on the process of creating a course, it is strongly recommended that you first build an email list.
Email is a more personal form of communication that allows you to engage with your audience and cultivate more meaningful relationships. Promoting your course alone on YouTube is unlikely to result in a conversion rate that is as high as it could be if you took advantage of the tailored marketing chances that are typically presented by this method.
You can get your viewers’ email addresses by offering them a valuable product for free (lead magnet) in exchange for their email addresses.
3. Promote Affiliate Products: How to Make Money on YouTube in Nigeria
Affiliate marketing refers to the practice of selling other people’s products in exchange for a commission. Affiliate marketers that promote a company’s products can take advantage of enticing offers made by tens of thousands, if not hundreds of thousands, of different businesses. These businesses range in size from large corporations like Amazon and eBay to smaller companies.
YouTube channels that provide in-depth tutorials in addition to excellent product reviews have a significant prospect for revenue by way of the promotion of affiliate products.
You could start earning commissions, for example, if you promote a product and a user clicks on your link to make a purchase of that product. It is always recommended that you position this link inside the first few lines of your description and talk about the link in the content of your video.
4. Invest in YouTube SEO
This is extremely crucial for video creators who don’t yet have a huge following; this year, you might need to pick up your game and maximize the effectiveness of YouTube SEO.
You can make money on YouTube in Nigeria by simply attracting targeted audiences to your channel using this method.
To accomplish this, you will need to perform keyword research in the same manner that you normally would, but you will also need to make an effort to think about things in a slightly different way depending on what people are looking for on YouTube.
Make sure that you include high-value keywords in the title, description, and tags of your video as well.
You can easily get an idea of what people search for when they eventually find your videos by checking the “Traffic Source: YouTube search” report on your YouTube channel once it has been launched.
5. Sell Your Own Products or Service to Make Money on YouTube in Nigeria
Figure out what your audience is looking for, then sell it to them and make sure it is valuable. If you want to generate 100% of the revenue and have complete control over the money that is flowing in, what are your options? You’ll need to market your own products or services if you want to achieve this goal.
For instance, let’s imagine you develop a short online training program and decide to sell it to customers for $250. If you can get only one viewer out of every 1,000 views to buy your $250 video course, you’ve made $0.25 per view, which is more than 59 times what you would make with YouTube ads.
You have the option of using well-known e-commerce platforms such as Amazon, Shopify, Jumia, or Konga to sell your products. These platforms each provide you with an online store from which you can sell your products. By mentioning or linking to your products in your videos, you may drive people to your e-commerce store on any of the platforms and generate additional revenue.
6. Get Brands’ Sponsorships to Make Money on YouTube in Nigeria
For rookies, this is always going to be a little challenging. When users log into YouTube, they do so with the intention of watching videos, in contrast to their behavior on other social media platforms, where they scroll aimlessly through their feeds.
Because of this, companies in a wide variety of industries, including health and fitness, food and drink, gaming and technology, and others, are quite prepared to pay a premium to video creators on the platform in order to promote their brands and products.
The amount that you will be paid for your sponsorship is determined by a number of factors, including the size of your channel, the type of video service that you provide (whether you create the video yourself or simply mention a brand), and a few others.
Therefore, if you have managed to amass a following on your channel, you will undoubtedly be able to make money on YouTube in Nigeria.
Making money on YouTube doesn’t happen overnight! However difficult it may be, making money on YouTube in Nigeria is a very fruitful endeavor. You’ll need to pull in thousands of people to each video that you upload if you want to make a substantial amount of money. Be aware that in order to build trust for your channel, you will need to consistently create high-quality material that not only entertains but also informs and delights your audience.
You don’t need to rely on advertisements to make money on YouTube, and you certainly don’t have to worry about being hampered by the company’s recent changes to its advertiser policies. The good news is that you can combine two or more of the ways that you can make money on YouTube in order to increase the amount of money that you make on a monthly basis.
However, you should check that the quality of your video content is appropriate for the audience you are trying to reach. Instead of using the camera on your phone, you should consider investing in a high-quality digital camera if you have the means to do so. This will allow you to capture higher-quality images.